As a pharmaceutical professional, your ability to influence determines not only your outcomes, but patient outcomes as well. Knowing your product, knowing the data, and knowing the audience all matter. However, none if it matters if you cannot influence an outcome. Sales professionals, R&D staff, and everyone in between needs to be able to influence outcomes in order to improve the lives of the patients they serve. What if you’ve been making a big mistake?
In terms of how we influence, research shows there’s is a mismatch between what science knows and what we do (especially in Pharma). The good news… fixing these mistakes is surprisingly simple.
Join us for this 60-minute webinar with engaging speaker Jill Donahue, HBa, MAdEd, author of the award-winning mobile program EngageRx: The 3 Keys to Patient-focused Growth. Jill is passionate about helping lift pharma; helping us learn how to become trusted, valued partners to healthcare professionals.
At the conclusion of this 60-minute session, participants will be able to:
- Describe (and stop making) the biggest mistake commonly made in our influential efforts
- Identify the key defining quality of people who are more influential and brands that outperform the stock market by 400%
- Articulate the ONE thing that will increase your and your customer’s engagement, build trust and open doors to partner for better outcomes
- Build the essential foundation to your influence success